The demand for entertainment has been rising exponentially for the past year. One industry, in particular, is gaming. There are approximately 2 billion gamers in the world – both casual and paying. Though casual mobile gamers are still the majority as of today, there’s a large community of gamers that have yet to be tapped and converted to paying. Other than playing the game itself, there is also growing interested in e-sports (live gaming).
These activities are well-suited for a 5G network as its cater to gaming activities with low latency and high speed. Therefore, it’s believed that gamers are one of those groups driving 5G adoption as they’re more likely to upgrade their network for a better and more enhanced gaming experience.
There are significant investments being made to the industry by tech giants such as Google, Amazon, and Facebook. Not only that, mobile operators are splitting some attention away from their core businesses to exploit consumer’s gaming behavior by creating gaming subscription offers.
2021 Digital Consumer Trends: Gaming Industry
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