PHNOM PENH: Woori Bank (Cambodia) Plc. has announced its partnership with Forest Interactive Cambodia, a leading telecommunications company in Southeast Asia, to provide Woori Bank customers with affordable and accessible lifestyle and digital vouchers. The move is aimed to broaden and further diversify the bank’s offerings and cater to the growing demand for digital entertainment products in Cambodia.
Through the partnership, Woori Bank’s customers can purchase a wide range of digital vouchers with applied discount options up to 50% off for famous gaming titles including Mobile Legends: Bang Bang, PUBG Mobile, Garena Free Fire, PlayStation, LifeAfter, Onmyoji, Identity V, VALORANT, Roblox, Razer Gold, Nintendo, Steam Wallet, as well as lifestyle and entertainment products such as Spotify, Netflix, Amazon, Marvel, Discord, and more. The vouchers will be available on the bank’s mobile app, providing customers with a seamless and user-friendly experience.
The bank has since increased its brand recognition among Cambodians by more than 50% with its conversion as a commercial bank in early 2022. This expansion demonstrates the considerable positive changes and rapid growth among Cambodia’s competitive banking players. Moreover, the bank has extended its operational network to 140 branches nationwide and has committed to making life better through fast, convenient, and trustworthy banking experiences.
Through Forest Interactive Cambodia, Woori Bank strengthens its positioning as one of the leading banks in the country. It is a welcome addition to the growing list of significant milestones achieved by the company in the past year.
Forest Interactive Cambodia Country Manager Soknang To states: “We are excited to partner with Woori Bank through our Digital Voucher Platform (DVP). Our goal is to provide access to affordable and easy-to-use digital solutions that answer the needs of the growing gaming and lifestyle sector. With Woori Bank’s support, we look forward to widening mobile accessibility in Cambodia through value-added services (VAS) to its customers.”
Woori Bank and Forest Interactive are among proactive companies providing innovative solutions in Cambodia, as the country moves towards becoming more digitally adept. As the demand for e-payments and digital entertainment products continues to grow, Cambodian banks should rise to the challenge of expanding their portfolio of services to engage the consuming public.
Customers may download the Woori Bank app on Google Play and App Store to enjoy up to 50% discount starting May 17, 2023.
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About Woori Bank (Cambodia) Plc.
Woori Bank (Cambodia) Plc. has milestone significant achievements in Cambodia for 30 years. With the beginning of the funding program in 1990 and getting official license to operate as a microfinance institution in 2004. Then, updating license in 2011 to become a micro-deposit taking finance institution as well as merging with Woori Finance Cambodia Plc in 2020 to broaden network. Additionally, the National Bank of Cambodia has approved a license as a commercial bank since November 2021 and officially launched in January 2022, enabling Woori Bank (Cambodia) Plc. to provide the market with full-fledged commercial bank’s products and services. The bank has 140 branches nationwide as of as of February 2023, employs over 4,200 staffs, and serves more than 417 thousand customers with total asset of USD 1.4 Billion, a loan portfolio of USD 1,182 million and deposit savings balances up to USD 345 million.
“Woori Bank, Your Smart Choice in Finance!”
About Forest Interactive
Founded in 2006, Forest Interactive develops scalable mobile platforms to connect mobile operators with their subscribers. With over 17 years of industry experience, Forest Interactive has expanded to include a diverse workforce of 20+ nationalities in 14 regional offices.
Delivering content subscription services, service delivery platforms, digital vouchers, e-commerce platforms, and mobile apps for all ages, Forest Interactive operates in more than 25+ countries, servicing 90+ mobile operators and 100+ content partners with the capacity to reach over one billion subscribers worldwide. Visit forest-interactive.com to learn more.
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